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The Herm Index · Turkey · Innerwear

The innerwear brands AI actually recommends in Turkey.

A standing, personalization-free measurement of how AI models answer real shopping questions about innerwear brands in Turkey: the same questions, asked the same way. One sector is measured each week, so this one is remeasured once per 13-week cycle. No brand can pay to move up.

Refreshed Sep 21, 2026 487 brands 45 tracked questions Panel: ChatGPT · Claude · Gemini · Perplexity · Grok Edition 2 · September 2026 methodology →
Measured Next refresh One sector is measured each week · every sector once per 13 weeks · published Mondays at 10:00 GMT
Rank is computed from model answers on a fixed panel: the same questions, personalization off, for every brand. Nobody buys their way up the Index.
Index methodology · fairness note
◍ herm · index

Turkey · Innerwear

Ranked across all 45 tracked questions showing top 487 of 487 brands · measured · brand links pending
# Brand Score Quarterly GPTCLAGEMPPXGRK Claim
01 Penti 97.3 ▲ 2.4 93 91 86 88 98 ◒ is this you?
tracked Woolona 72.4 ▲ 9.5 44 61 66 46 32 ◒ is this you?
02 Dagi 70.2 ▲ 1.2 50 33 62 47 75 ◒ is this you?
03 Suwen 66.3 ▲ 2.4 32 47 67 30 64 ◒ is this you?
04 Ayyıldız 64.5 ▼ 22.0 47 70 42 48 37 ◒ is this you?
tracked Norfolk 64.4 63 52 12 14 11 ◒ is this you?
05 Dündar Çorap 63.3 ▼ 5.4 42 40 48 39 53 ◒ is this you?
tracked Falke 61.2 ▲ 44.7 31 — 76 32 6 ◒ is this you?
tracked Haşema 61.0 ▼ 2.9 42 45 56 27 39 ◒ is this you?
06 Bolero 61.0 ▲ 4.0 41 49 53 31 42 ◒ is this you?
07 Kom 59.9 ▲ 15.5 56 30 63 18 35 ◒ is this you?
tracked Buluş Organic 58.9 35 40 15 19 56 ◒ is this you?
08 Decathlon 57.7 ▲ 12.7 51 28 51 16 45 ◒ is this you?
tracked Kare Tekstil 56.8 — — — — 70 ◒ is this you?
tracked OUS 56.8 — — — — 70 ◒ is this you?
tracked Çorapevi 56.7 — 55 — — — ◒ is this you?
09 Mısırlı 56.6 ▼ 1.3 13 14 38 30 57 ◒ is this you?
tracked Kenn Paul 56.5 ▲ 23.0 — 52 — — — ◒ is this you?
10 Intimissimi 55.7 ▲ 0.6 32 45 36 40 20 ◒ is this you?
11 Calzedonia 55.5 ▲ 5.2 53 48 37 37 8 ◒ is this you?
tracked Steppeberry 54.7 52 44 — 22 — ◒ is this you?
tracked Baff Socks 54.1 ▲ 21.3 — 55 — 11 — ◒ is this you?
12 Marks & Spencer 54.0 ▼ 5.1 30 48 39 31 23 ◒ is this you?
13 Tutku 53.9 ▲ 4.6 35 52 44 33 37 ◒ is this you?
tracked Kral Çorap 53.7 ▲ 2.7 45 53 15 22 24 ◒ is this you?
14 Blackspade 53.3 ▲ 4.1 40 24 53 16 31 ◒ is this you?
15 Koton 53.2 ▲ 12.8 20 37 13 22 56 ◒ is this you?
tracked Roff 53.1 52 26 — — — ◒ is this you?
16 Aytuğ 52.4 ▲ 3.9 35 40 33 32 35 ◒ is this you?
tracked Speedo 51.0 ▲ 7.3 47 — 29 46 31 ◒ is this you?
tracked Sefamerve 50.5 ▲ 10.7 — 51 9 24 42 ◒ is this you?
17 MOEVA 49.4 ▲ 8.5 26 39 43 9 19 ◒ is this you?
18 Anıl 49.4 ▲ 6.1 49 20 15 27 15 ◒ is this you?
19 DeFacto 49.4 ▼ 6.1 28 24 18 24 49 ◒ is this you?
tracked Emay 49.1 ▲ 28.0 33 43 — 20 16 ◒ is this you?
tracked Remsa Mayo 49.1 ▼ 8.9 41 12 21 36 34 ◒ is this you?
tracked Jiber 49.1 ▲ 17.3 42 14 20 — 17 ◒ is this you?
tracked JERF 49.0 ▲ 7.4 19 53 — 8 35 ◒ is this you?
tracked OYE Swimwear 49.0 ▼ 7.5 34 34 34 30 23 ◒ is this you?
20 Cottonhill 48.9 ▲ 4.4 26 45 14 28 34 ◒ is this you?
tracked La Perla 48.8 ▲ 31.2 7 43 6 10 35 ◒ is this you?
tracked Under Armour 48.7 ▲ 13.8 16 50 16 28 13 ◒ is this you?
tracked Mayovera 48.3 ▲ 8.1 22 18 48 21 14 ◒ is this you?
tracked Hemington 47.7 ▼ 1.0 26 44 23 45 19 ◒ is this you?
21 Trendyol 47.6 ▼ 28.3 28 20 13 17 70 ◒ is this you?
tracked Arena 47.5 ▲ 4.6 29 15 22 — 70 ◒ is this you?
tracked LCW Dream 47.4 52 — 12 — — ◒ is this you?
22 Nike 46.4 ▲ 2.9 20 35 23 31 21 ◒ is this you?
tracked Tesmay 46.4 ▲ 14.0 11 39 9 23 13 ◒ is this you?
tracked Thermoform 46.1 ▲ 8.8 18 52 33 5 31 ◒ is this you?
tracked Vakre Çorap 45.8 ▲ 11.2 — 45 — 6 — ◒ is this you?
tracked Gama Socks 45.6 ▼ 10.3 26 54 — 3 — ◒ is this you?
tracked AQUAVİVA 45.2 41 23 — 15 10 ◒ is this you?
tracked KIINI 44.7 ▲ 31.7 19 54 — 6 16 ◒ is this you?
tracked Özkan 44.1 — 55 14 21 — ◒ is this you?
tracked GoWith 44.1 ▲ 12.8 42 — 20 — 43 ◒ is this you?
tracked Cabani 44.0 ▼ 3.0 — 36 — 36 17 ◒ is this you?
23 NBB 43.9 ▲ 1.4 27 37 18 16 30 ◒ is this you?
tracked Shikoo 43.9 ▼ 2.8 — 55 — 10 12 ◒ is this you?
tracked Doğanyıldız 43.9 — 42 — — — ◒ is this you?
tracked Yeni İnci 43.8 ▲ 5.2 25 11 34 15 14 ◒ is this you?
tracked Kindred Bravely 43.7 40 — — — — ◒ is this you?
24 LC Waikiki 43.6 ▼ 3.9 50 26 19 20 17 ◒ is this you?
tracked Mono Socks 43.0 — 32 25 28 — ◒ is this you?
25 Oysho 42.1 ▲ 11.9 39 — 36 12 14 ◒ is this you?
tracked Loya 42.0 ▼ 7.2 38 34 — 22 15 ◒ is this you?
tracked SAYSEZ 42.0 33 26 13 — 30 ◒ is this you?
tracked Meguca Socks 42.0 40 11 8 2 6 ◒ is this you?
tracked Victoria's Secret 41.8 ▼ 4.8 — 40 21 25 22 ◒ is this you?
tracked Altınyıldız Classics 41.8 ▼ 1.3 18 25 23 12 10 ◒ is this you?
tracked Pierre Cardin 41.8 ▲ 0.3 35 12 23 8 16 ◒ is this you?
tracked SEABUBBLES 41.8 ▼ 5.8 — 36 — 27 — ◒ is this you?
tracked Hasyün 41.7 32 — 38 — 34 ◒ is this you?
tracked Triumph 41.3 ▲ 9.1 10 20 28 15 7 ◒ is this you?
tracked GladUnder 41.1 ▼ 4.1 — 55 — — 27 ◒ is this you?
tracked Chantelle 41.0 ▼ 3.7 8 16 16 10 36 ◒ is this you?
tracked Marina Mayo 41.0 ▼ 3.4 — 30 22 32 11 ◒ is this you?
tracked Adidas 40.9 ▼ 10.4 19 23 18 15 24 ◒ is this you?
tracked Trendyolmilla 40.8 ▲ 12.2 54 — 19 — 23 ◒ is this you?
tracked Dayco 40.7 ▼ 13.2 35 25 16 — 19 ◒ is this you?
tracked JoJo Maman Bébé 40.7 38 — — — — ◒ is this you?
tracked Less is More 40.6 ▲ 23.7 30 13 7 14 8 ◒ is this you?
tracked Luna B 40.5 16 23 6 21 5 ◒ is this you?
tracked Boyner 40.4 9 41 — 44 8 ◒ is this you?
tracked Bross 40.3 21 — 34 15 10 ◒ is this you?
tracked Kiğılı 40.1 ▲ 9.4 40 — 11 14 36 ◒ is this you?
tracked AYJE 40.0 30 19 16 21 13 ◒ is this you?
tracked H&M 40.0 ▲ 11.9 32 11 19 9 16 ◒ is this you?
tracked Erceys 39.8 — 30 — 24 12 ◒ is this you?
tracked Yargıcı 39.5 — — 12 31 5 ◒ is this you?
tracked Quiksilver 39.2 ▲ 9.9 16 — 43 — 17 ◒ is this you?
tracked MOVOM 38.8 ▼ 2.8 27 13 10 13 17 ◒ is this you?
tracked Le Jardin 38.5 16 15 9 7 23 ◒ is this you?
tracked Calvin Klein 38.3 ▼ 10.8 12 25 13 15 16 ◒ is this you?
tracked Berrak 38.2 ▼ 2.1 22 18 30 — 13 ◒ is this you?
tracked Kompedan 37.5 ▲ 3.6 — 30 15 14 4 ◒ is this you?
tracked Pro Çorap 37.5 19 — 9 13 34 ◒ is this you?
tracked Tony Bruno 36.8 ▲ 12.9 — — — 11 49 ◒ is this you?
tracked My Beachy Side 36.8 ▲ 18.1 22 14 16 5 13 ◒ is this you?
tracked Chetic 36.6 ▲ 2.3 13 26 — 21 12 ◒ is this you?
tracked Türen 36.0 ▼ 2.5 — 45 — 10 — ◒ is this you?
tracked Müjde 35.9 ▼ 17.4 24 — 17 18 10 ◒ is this you?
tracked Feetures 35.8 52 — 17 — 8 ◒ is this you?
26 Hepsiburada 35.8 ▼ 13.9 — 15 11 8 55 ◒ is this you?
tracked Quechua 35.8 52 — 36 — 18 ◒ is this you?
tracked Katia & Bony 35.5 ▲ 7.2 23 15 24 — 15 ◒ is this you?
tracked Lespadon 35.2 32 — — — — ◒ is this you?
tracked Plaj Perisi 35.1 11 — — — 39 ◒ is this you?
tracked Icebreaker 35.0 39 — 20 — 20 ◒ is this you?
tracked Wedze 35.0 52 — 33 — 16 ◒ is this you?
tracked Anka Medikal 34.6 — 18 — 15 29 ◒ is this you?
tracked Sand&Blue 34.6 ▼ 13.3 14 11 15 8 14 ◒ is this you?
tracked Adasea 34.6 ▼ 2.0 23 — 24 — 31 ◒ is this you?
tracked Erbos Çorap 34.5 26 22 12 — 12 ◒ is this you?
tracked Burcumay 34.5 18 28 — 18 — ◒ is this you?
tracked Miraclesuit 34.4 39 — 37 — 15 ◒ is this you?
tracked Twist 34.1 26 23 — 11 24 ◒ is this you?
tracked Beymen 34.1 ▲ 8.1 — — 11 27 7 ◒ is this you?
tracked Pantherella 34.0 19 — 34 — 6 ◒ is this you?
tracked Smartwool 33.9 ▲ 12.1 22 — 17 10 22 ◒ is this you?
tracked ÖTS İç Giyim 33.5 ▼ 10.2 52 — 9 14 18 ◒ is this you?
tracked Zeki Triko 33.2 ▼ 12.1 33 — 14 7 19 ◒ is this you?
tracked Hunza G 33.1 ▲ 3.3 11 — 23 6 16 ◒ is this you?
tracked LAR Studio 32.9 11 12 15 6 6 ◒ is this you?
tracked İstanbul Mayo 32.7 26 14 — 15 5 ◒ is this you?
tracked MAIRA 32.7 ▲ 1.2 — 25 6 17 11 ◒ is this you?
tracked Doreanse 32.5 ▲ 16.7 — 26 29 — 17 ◒ is this you?
tracked Narince 32.4 ▼ 7.1 15 29 — 8 — ◒ is this you?
tracked Aksu Çorap 31.9 — 34 — — — ◒ is this you?
tracked Salty People 31.8 11 11 5 7 5 ◒ is this you?
tracked Agent Provocateur 31.6 — 22 6 7 16 ◒ is this you?
tracked Pazarama 31.6 — 25 — 15 8 ◒ is this you?
tracked DoReMi 31.4 16 17 — 8 14 ◒ is this you?
tracked Puma 31.3 ▼ 6.7 — 20 8 12 10 ◒ is this you?
tracked Elixunder® 31.1 — 30 — — — ◒ is this you?
tracked Mango 30.8 ▲ 6.0 27 — 16 2 10 ◒ is this you?
tracked Ayma Active 30.8 26 — — — — ◒ is this you?
tracked Don Joy 30.8 ▼ 21.3 26 — — — — ◒ is this you?
tracked ebebek 30.8 — 26 — — — ◒ is this you?
tracked Glamour 30.8 — — — — 35 ◒ is this you?
tracked Papatya 30.8 ▲ 7.9 — 26 — — — ◒ is this you?
tracked Nabaiji 30.8 19 — 12 8 6 ◒ is this you?
tracked Zara 30.7 32 — 19 — 26 ◒ is this you?
tracked Onay Çorap 30.6 ▼ 1.8 — 34 — 8 22 ◒ is this you?
tracked Malabadi 30.3 ▼ 0.6 — 28 9 8 — ◒ is this you?
tracked Modasena 30.2 — 26 — 15 — ◒ is this you?
tracked Çorap Kurdu 30.2 — 27 10 — 14 ◒ is this you?
tracked Burlington 30.1 — 11 15 18 — ◒ is this you?
tracked Salomon 29.9 ▼ 13.0 — 13 12 11 6 ◒ is this you?
tracked Dore 29.6 ▼ 14.8 29 — — — 7 ◒ is this you?
tracked Lovable 29.4 ▼ 1.9 — 12 — 12 25 ◒ is this you?
tracked Erdem 29.1 ▲ 3.9 — — 17 44 6 ◒ is this you?
tracked Tchibo 28.9 ▼ 1.2 52 — 12 — — ◒ is this you?
tracked Hummel 28.8 ▼ 8.7 — 15 9 5 12 ◒ is this you?
tracked Manuka 28.8 ▲ 4.4 — — 14 24 10 ◒ is this you?
tracked Heliophilia 28.8 12 14 — 9 7 ◒ is this you?
tracked Pera Socks 28.7 — — — 21 23 ◒ is this you?
tracked Enika Moda 28.5 18 — — — 27 ◒ is this you?
tracked Magic Form 28.5 ▼ 4.8 35 — 16 — 11 ◒ is this you?
tracked Bamboo Star 28.4 23 — 11 — 13 ◒ is this you?
tracked Koza 28.4 13 — 8 8 11 ◒ is this you?
tracked Tizero 28.3 — 20 — — 26 ◒ is this you?
tracked Billabong 28.2 11 — 26 — 13 ◒ is this you?
tracked Kifidis 28.1 ▲ 2.7 26 — — — 14 ◒ is this you?
tracked Balega 28.1 24 — 24 — 11 ◒ is this you?
tracked Şahinler 28.0 ▲ 15.8 14 — 19 17 — ◒ is this you?
tracked Slipstop 28.0 — 26 — — 23 ◒ is this you?
tracked Kardeşler Çorap 28.0 ▼ 24.4 18 — 15 — 20 ◒ is this you?
tracked Thivalen 27.9 ▲ 0.6 — 30 — 10 — ◒ is this you?
tracked Kalenji 27.8 — — 37 — 24 ◒ is this you?
tracked Myfirstsea 27.6 13 — — — 26 ◒ is this you?
tracked DayMod 27.6 21 — 27 — — ◒ is this you?
tracked Lav Çorap 27.5 — 25 — 8 — ◒ is this you?
tracked Darn Tough 27.5 ▼ 0.4 18 — 23 — 15 ◒ is this you?
tracked Mavi 27.5 13 — 8 22 8 ◒ is this you?
tracked Brooks Running 27.3 — 18 — 15 — ◒ is this you?
tracked Sloggi 27.3 ▲ 0.4 — — 33 — — ◒ is this you?
tracked Injinji 27.1 23 — 14 — 6 ◒ is this you?
tracked Minca 27.1 ▼ 14.5 16 6 — 3 6 ◒ is this you?
tracked Pelse Socks 27.0 18 20 — — — ◒ is this you?
tracked Seafolly 27.0 15 — 25 7 — ◒ is this you?
tracked Abercrombie & Fitch 26.9 26 — — — 19 ◒ is this you?
tracked Happy Socks 26.9 — — 9 24 — ◒ is this you?
tracked Jojomia 26.8 ▼ 10.8 52 — — 11 8 ◒ is this you?
tracked Normaillot 26.7 — 6 24 5 — ◒ is this you?
tracked Skechers 26.4 ▼ 21.2 — 10 6 3 9 ◒ is this you?
tracked Özge Çorap 26.2 ▼ 6.3 13 — — 19 — ◒ is this you?
tracked Shoticaret 26.2 — 20 — 14 — ◒ is this you?
tracked Color Socks 26.0 — — — — 29 ◒ is this you?
tracked Emayo 25.9 18 — 12 — 9 ◒ is this you?
tracked Codek 25.8 25 — — — — ◒ is this you?
tracked Solid & Striped 25.6 ▲ 14.1 9 — 6 6 4 ◒ is this you?
tracked Donella 25.6 52 — 15 — — ◒ is this you?
tracked Spanx 25.6 ▲ 0.7 16 — 21 — 16 ◒ is this you?
tracked Angelsin 25.5 ▼ 16.4 — 18 — 3 11 ◒ is this you?
tracked Argisa 25.4 26 — — — 10 ◒ is this you?
tracked Lily and Rose 25.4 — — 28 14 — ◒ is this you?
tracked Uniqlo 25.3 ▲ 16.7 18 — 15 — 8 ◒ is this you?
tracked Wacoal 25.3 ▲ 7.7 5 9 — 4 5 ◒ is this you?
tracked Pietro 25.2 27 — — — — ◒ is this you?
tracked X-Man 25.2 — — — — 28 ◒ is this you?
tracked Filyos 25.2 ▼ 32.7 — 52 — — 19 ◒ is this you?
tracked Çorap Sepeti 25.2 ▼ 14.5 21 — — — 15 ◒ is this you?
tracked Skims 25.2 ▲ 6.7 17 — 15 — 8 ◒ is this you?
tracked Medima 25.1 — 18 — 13 — ◒ is this you?
tracked Wolford 24.9 7 — 4 12 — ◒ is this you?
tracked Miorre 24.9 21 — — — 12 ◒ is this you?
tracked Frankies Bikinis 24.8 ▼ 11.7 12 — 15 — 11 ◒ is this you?
tracked Seçil 24.7 — 15 — 10 14 ◒ is this you?
tracked Cupshe 24.5 ▲ 13.6 — — — — 31 ◒ is this you?
tracked ALBERO NATUR 24.4 21 — — — — ◒ is this you?
tracked 5thPosition 24.4 ▲ 5.9 — 7 16 6 — ◒ is this you?
tracked Orkide 24.1 21 — — — 13 ◒ is this you?
tracked Mevra 24.1 — — 6 17 — ◒ is this you?
tracked Modanisa 23.9 — — 10 11 15 ◒ is this you?
tracked Forclaz 23.8 — — 29 — — ◒ is this you?
tracked Twisocks 23.8 — 19 — 7 — ◒ is this you?
tracked FS Fresh Socks 23.8 — 19 9 — — ◒ is this you?
tracked Lands' End 23.8 21 — — — — ◒ is this you?
tracked Ozzy Socks 23.6 — 15 — — 19 ◒ is this you?
tracked İmoda 23.6 — 19 — 5 — ◒ is this you?
tracked Simone Perele 23.4 ▼ 17.4 — 15 — 6 12 ◒ is this you?
tracked Katamino 23.3 — — 27 — — ◒ is this you?
tracked Vardar Socks 23.3 — — — — 28 ◒ is this you?
tracked Direct Message 23.2 — 14 — 8 11 ◒ is this you?
tracked Bellisa 22.9 ▲ 13.3 21 — — — — ◒ is this you?
tracked Çorap Fabrikam 22.8 24 — — — — ◒ is this you?
tracked Rafe Originals 22.8 — 22 — 7 — ◒ is this you?
tracked Vilebrequin 22.8 ▼ 33.9 13 — 11 7 — ◒ is this you?
tracked Gap 22.6 ▲ 0.6 — 11 — 6 6 ◒ is this you?
tracked Levi's 22.6 ▼ 13.7 — 11 — 5 6 ◒ is this you?
tracked Jenes 22.5 ▲ 3.2 — 16 — — 12 ◒ is this you?
tracked Sateen 22.5 — 11 — 9 4 ◒ is this you?
tracked Melsa Giyim 22.5 — 21 — — — ◒ is this you?
tracked FOURSOLOS 22.4 — 9 — — 19 ◒ is this you?
tracked Zimmermann 22.4 — — 11 9 3 ◒ is this you?
tracked Kipsta 22.2 — — 19 — 16 ◒ is this you?
tracked adL 22.2 18 — — — — ◒ is this you?
tracked ÇiçekSepeti 22.2 — 18 — — — ◒ is this you?
tracked KAE LAUREAN 22.2 18 — — — — ◒ is this you?
tracked Next 22.2 18 — — — — ◒ is this you?
tracked OD Sportswear 22.2 18 — — — — ◒ is this you?
tracked Tolin 22.2 18 — — — — ◒ is this you?
tracked Berlei 22.1 — — — — 24 ◒ is this you?
tracked Momidea 21.9 — — — — 24 ◒ is this you?
tracked Zirve Çorap 21.8 — — — 16 — ◒ is this you?
tracked Columbia 21.7 — — 13 5 7 ◒ is this you?
tracked Louren 21.6 — 18 — 5 — ◒ is this you?
tracked Blue Style 21.4 19 — — — — ◒ is this you?
tracked Vakkorama 21.3 — — 8 10 5 ◒ is this you?
tracked Maresiva 21.3 17 — — — 12 ◒ is this you?
tracked Wrightsock 21.2 — — 37 — 9 ◒ is this you?
tracked Oséree 21.1 6 — 11 3 — ◒ is this you?
tracked Triangl 21.0 5 — 11 — 7 ◒ is this you?
tracked Meine Liebe 20.9 — 18 — — — ◒ is this you?
tracked Alvina 20.9 ▼ 7.8 — — 11 15 — ◒ is this you?
tracked Luna Intim 20.7 ▼ 0.2 — — — — 22 ◒ is this you?
tracked Bali 20.7 — 9 — — 17 ◒ is this you?
tracked Tommy Hilfiger 20.6 7 — 7 — 9 ◒ is this you?
tracked U.S. Polo Assn. 20.5 — 4 10 — 4 ◒ is this you?
tracked Ege Socks 20.3 19 — — — — ◒ is this you?
tracked Aubade 19.9 7 — — 5 5 ◒ is this you?
tracked Vakko 19.9 — 8 — 6 5 ◒ is this you?
tracked Plistre 19.8 18 — — — 9 ◒ is this you?
tracked Eres 19.5 8 — — 5 5 ◒ is this you?
tracked İpekyol 19.5 — — — 14 — ◒ is this you?
tracked Amazon 19.4 — 11 — — 20 ◒ is this you?
tracked Beks Çorap 19.2 ▼ 21.0 18 — — — 11 ◒ is this you?
tracked Leonisa 19.1 26 — — — 9 ◒ is this you?
tracked BIA Swimwear 18.9 15 — — — — ◒ is this you?
tracked PİAURA 18.9 15 — — — — ◒ is this you?
tracked DIM 18.8 ▼ 9.0 — 9 — — 14 ◒ is this you?
tracked Altın İplik 18.7 16 — — — — ◒ is this you?
tracked Pınar Tekstil 18.6 — — — 13 — ◒ is this you?
tracked TYR 18.6 16 — — — — ◒ is this you?
tracked LOFT 18.4 — 14 — 4 — ◒ is this you?
tracked Hollister 18.4 — — — — 20 ◒ is this you?
tracked Armes 18.2 — — — 7 12 ◒ is this you?
tracked SocksStations 18.2 — 16 — — — ◒ is this you?
tracked Network 18.1 ▼ 8.2 — — 13 7 — ◒ is this you?
tracked Starinci 18.1 ▲ 1.6 — — 11 — 13 ◒ is this you?
tracked İbrahim Berk 18.1 — — — 12 — ◒ is this you?
tracked Shesea 18.1 — — — 12 — ◒ is this you?
tracked Modaselvim 18.0 — — — 13 — ◒ is this you?
tracked Sarar 17.9 — — 11 — 12 ◒ is this you?
tracked Alpakora 17.9 ▼ 29.2 — — — — 17 ◒ is this you?
tracked Artengo 17.9 — — 19 — — ◒ is this you?
tracked Hass Çorap 17.9 ▼ 11.0 13 — — — — ◒ is this you?
tracked Helly Hansen 17.9 — — 19 — — ◒ is this you?
tracked Laplaya 17.9 ▼ 5.7 13 — — — — ◒ is this you?
tracked Large Moda 17.9 13 — — — — ◒ is this you?
tracked Mai Studios 17.9 13 — — — — ◒ is this you?
tracked Mutlu Battery 17.9 — 14 — — — ◒ is this you?
tracked Puhu 17.9 13 — — — — ◒ is this you?
tracked Pulsar 17.9 13 — — — — ◒ is this you?
tracked Stance 17.8 — — 10 9 — ◒ is this you?
tracked Rip Curl 17.7 — — 19 — — ◒ is this you?
tracked Patagonia 17.7 — — 10 — 13 ◒ is this you?
tracked Bombas 17.7 ▼ 1.1 — — 25 — 11 ◒ is this you?
tracked Stocalze 17.7 — — 9 — 11 ◒ is this you?
tracked Stradivarius 17.7 — — 11 — 12 ◒ is this you?
tracked Seher Yıldızı 17.6 ▼ 5.9 10 — 7 — — ◒ is this you?
tracked Andie 17.6 13 — — — 12 ◒ is this you?
tracked Commando 17.5 ▼ 10.5 — — 15 — 9 ◒ is this you?
tracked Akakçe 17.5 — 14 — — 17 ◒ is this you?
tracked Kayra 17.3 — — 11 — 11 ◒ is this you?
tracked Bonesta 17.2 ▲ 0.6 11 — 8 — — ◒ is this you?
tracked AND Çorap 17.2 — — — — 17 ◒ is this you?
tracked Laperissa 17.2 14 — — — — ◒ is this you?
tracked Ten 17.2 — — 18 — — ◒ is this you?
tracked Socksub 17.2 — — 18 — — ◒ is this you?
tracked ASDEN 17.2 — — 11 — 10 ◒ is this you?
tracked The Beach 17.0 ▼ 18.5 — — — 14 — ◒ is this you?
tracked Matteau 16.9 ▼ 3.8 11 — — — 8 ◒ is this you?
tracked The HUEZ 16.9 — — — — 17 ◒ is this you?
tracked Halis Yün 16.9 15 — — — — ◒ is this you?
tracked Estiva 16.7 14 — — — — ◒ is this you?
tracked Lapieno 16.6 ▼ 2.0 — — 9 — 9 ◒ is this you?
tracked Dorea 16.6 14 — — — — ◒ is this you?
tracked ASOS 16.6 — — 5 — 11 ◒ is this you?
tracked Summersalt 16.6 ▲ 5.6 13 — — — 11 ◒ is this you?
tracked Lorpen 16.5 — — 11 6 — ◒ is this you?
tracked Kip 16.4 — — 9 — 10 ◒ is this you?
tracked Skadi Mons 16.3 — 14 — — — ◒ is this you?
tracked Roman 16.2 — — — 4 10 ◒ is this you?
tracked Swana 16.1 — — — — 16 ◒ is this you?
tracked Lise Charmel 15.9 — 9 — 5 — ◒ is this you?
tracked Kota 15.9 — — 17 — — ◒ is this you?
tracked Nefes İstanbul 15.8 — — — 3 12 ◒ is this you?
tracked Silyon 15.8 — — — — 16 ◒ is this you?
tracked Lacoste 15.7 ▼ 5.8 — — — 11 — ◒ is this you?
tracked Anthony Jackson 15.7 — — — — 16 ◒ is this you?
tracked Miss Lana 15.6 — — — — 16 ◒ is this you?
tracked Pact 15.4 — 10 — 4 — ◒ is this you?
tracked Armine 15.4 — — 15 — — ◒ is this you?
tracked AVVA 15.4 — — — — 14 ◒ is this you?
tracked Caterpillar 15.4 — — 15 — — ◒ is this you?
tracked D'S Damat 15.4 — — — — 14 ◒ is this you?
tracked Ibex 15.4 11 — — — — ◒ is this you?
tracked Temu 15.4 11 — — — — ◒ is this you?
tracked Şirin 15.3 — — 15 — — ◒ is this you?
tracked Missoni Mare 15.2 — — — 10 — ◒ is this you?
tracked He-Qa 15.2 ▼ 13.6 — — 16 — — ◒ is this you?
tracked Kaft 15.2 — — 7 — 9 ◒ is this you?
tracked Marysia 15.2 — — 6 7 — ◒ is this you?
tracked Anıt 15.1 — — 17 — — ◒ is this you?
tracked Organic Basics 15.1 — 10 — 4 — ◒ is this you?
tracked Quince 15.0 — 9 — — 6 ◒ is this you?
tracked Akbeniz 14.9 — — — — 14 ◒ is this you?
tracked Endeep 14.9 ▼ 31.5 — — — — 18 ◒ is this you?
tracked Hey Niri 14.8 12 — — — — ◒ is this you?
tracked Sunset Swimwear 14.7 — — 17 — — ◒ is this you?
tracked G Lingerie 14.5 — 7 — — 6 ◒ is this you?
tracked MATE the Label 14.5 — 9 — 4 — ◒ is this you?
tracked Meristanbul 14.4 — — — — 14 ◒ is this you?
tracked UZARLAR 14.4 — — — — 15 ◒ is this you?
tracked Pupool 14.2 — — — — 14 ◒ is this you?
tracked Bridgedale 14.1 — — 15 — — ◒ is this you?
tracked Namaldı 14.0 — — 15 — — ◒ is this you?
tracked Haracci Shop 14.0 — — — — 13 ◒ is this you?
tracked Ghassy Co 14.0 — — — — 13 ◒ is this you?
tracked Natori 13.9 5 — — — 6 ◒ is this you?
tracked TomboyX 13.9 — 7 — 3 — ◒ is this you?
tracked Miss Blue Moon 13.8 — — — — 13 ◒ is this you?
tracked bonprix 13.7 — — 13 — — ◒ is this you?
tracked Sevil Parfümeri 13.7 — — 13 — — ◒ is this you?
tracked Good American 13.7 9 — — — — ◒ is this you?
tracked Mayo Dünyası 13.7 — — 12 — — ◒ is this you?
tracked PULL&BEAR Türkiye 13.7 — — 12 — — ◒ is this you?
tracked Timberland 13.7 — — 12 — — ◒ is this you?
tracked Ramsey 13.5 — — 13 — — ◒ is this you?
tracked Filodoro 13.4 — — — 9 — ◒ is this you?
tracked Seamay 13.4 — — — — 12 ◒ is this you?
tracked Kent 13.3 — 5 — 3 — ◒ is this you?
tracked Compressport 13.3 — — 13 — — ◒ is this you?
tracked OrganicEra 13.2 — 12 — — — ◒ is this you?
tracked Sevim 13.2 — — 13 — — ◒ is this you?
tracked Murat Çorap 13.2 — — — — 12 ◒ is this you?
tracked Silk & Cashmere 13.2 — — 13 — — ◒ is this you?
tracked Anatolian Premium 13.1 — — — — 11 ◒ is this you?
tracked Leswear 13.0 — — — — 12 ◒ is this you?
tracked OGGUSTO 12.9 — — — 9 — ◒ is this you?
tracked Mycey 12.9 — — — — 12 ◒ is this you?
tracked Evolite 12.8 — — — — 12 ◒ is this you?
tracked Nicoletta 12.6 ▼ 5.8 — — — — 11 ◒ is this you?
tracked Kadriye Baştürk 12.5 ▼ 5.7 — — 11 — — ◒ is this you?
tracked Paşabahçe 12.5 — — — — 11 ◒ is this you?
tracked Eros 12.5 — — 12 — — ◒ is this you?
tracked Çift Kaplan 12.4 — — 11 — — ◒ is this you?
tracked Bisse 12.4 — — 11 — — ◒ is this you?
tracked BRNCY 12.4 ▼ 18.8 — 8 — — — ◒ is this you?
tracked Cigit 12.4 — — — — 10 ◒ is this you?
tracked Felline 12.4 — — — — 10 ◒ is this you?
tracked Gossard 12.4 — 8 — — — ◒ is this you?
tracked W Collection 12.4 — — — — 12 ◒ is this you?
tracked Alfasa 12.3 ▼ 7.4 — — — — 10 ◒ is this you?
tracked Naturalive 12.2 — 11 — — — ◒ is this you?
tracked Asmay 12.1 — — — — 10 ◒ is this you?
tracked Philippe Matignon 12.1 — — — 8 — ◒ is this you?
tracked Pazarium 12.0 — — — 7 — ◒ is this you?
tracked Argento Beachwear 12.0 ▲ 2.0 — — 10 — — ◒ is this you?
tracked Mizalle 12.0 — — — — 10 ◒ is this you?
tracked Fendi 11.9 — — — 7 — ◒ is this you?
tracked Mayom 11.9 — — — — 10 ◒ is this you?
tracked Hanky Panky 11.7 — 10 — — — ◒ is this you?
tracked Ducks Socks 11.6 — — 10 — — ◒ is this you?
tracked The Socks Company 11.6 ▼ 16.0 — 8 — — — ◒ is this you?
tracked ARMA 11.5 — — — — 9 ◒ is this you?
tracked Bershka Türkiye 11.5 — — 9 — — ◒ is this you?
tracked Freya 11.5 7 — — — — ◒ is this you?
tracked GUESS 11.5 — 7 — — — ◒ is this you?
tracked Herita 11.5 — 7 — — — ◒ is this you?
tracked Missoni 11.5 — — — 6 — ◒ is this you?
tracked Nurteks 11.5 — — — — 9 ◒ is this you?
tracked YDS (Yakupoğlu) 11.5 — — 9 — — ◒ is this you?
tracked Zülays 11.5 — — 9 — — ◒ is this you?
tracked Bamuta 11.3 — — — — 9 ◒ is this you?
tracked YDS 11.2 — — 9 — — ◒ is this you?
tracked Knitss 11.2 — — — — 13 ◒ is this you?
tracked Marlies Dekkers 11.2 — 10 — — — ◒ is this you?
tracked Altınel İpek 11.2 — — — — 10 ◒ is this you?
tracked Hatemoğlu 10.9 ▼ 8.1 — — 9 — — ◒ is this you?
tracked Left on Friday 10.8 — — — — 10 ◒ is this you?
tracked CDLP 10.8 6 — — — — ◒ is this you?
tracked Sans Complexe 10.8 ▼ 18.6 — — — — 8 ◒ is this you?
tracked Vogel Tactical 10.8 — — 8 — — ◒ is this you?
tracked Flora İç Giyim 10.8 — — — — 9 ◒ is this you?
tracked Casilli 10.8 — — — — 9 ◒ is this you?
tracked Faithfull 10.8 — — — — 9 ◒ is this you?
tracked SayaSocks 10.7 — — — — 9 ◒ is this you?
tracked İKİKIZ 10.6 ▼ 12.5 — — — — 12 ◒ is this you?
tracked Cihan Nacar 10.5 — — 9 — — ◒ is this you?
tracked Essa 10.5 — — — — 8 ◒ is this you?
tracked Sir. 10.3 — — — — 8 ◒ is this you?
tracked n11 10.2 — — — — 10 ◒ is this you?
tracked BGK Çorap 10.2 ▼ 11.6 — — 8 — — ◒ is this you?
tracked ETRO 10.2 — — — 5 — ◒ is this you?
tracked LOWA 10.2 — — 8 — — ◒ is this you?
tracked Sunspel 10.2 6 — — — — ◒ is this you?
tracked Zimmerli of Switzerland 10.2 6 — — — — ◒ is this you?
tracked BİM 10.2 — — — — 8 ◒ is this you?
tracked With Jean 10.1 — — — — 8 ◒ is this you?
tracked Cacharel 9.9 — — 7 — — ◒ is this you?
tracked Mahal Tekstil 9.9 ▼ 21.7 — — — — 7 ◒ is this you?
tracked Magicsuit 9.8 — — — — 7 ◒ is this you?
tracked Miami Beach 9.8 — — — — 8 ◒ is this you?
tracked Swimsuits For All 9.8 — — — — 7 ◒ is this you?
tracked TA3 9.8 — — — — 9 ◒ is this you?
tracked Stylest 9.8 — — — — 8 ◒ is this you?
tracked BAFK 9.8 ▼ 17.6 — — 7 — — ◒ is this you?
tracked TOM FORD 9.8 5 — — — — ◒ is this you?
tracked J.Crew 9.7 ▼ 2.6 — — — — 7 ◒ is this you?
tracked Nurmelek 9.6 — — — — 7 ◒ is this you?
tracked Cimri 9.5 — — — — 7 ◒ is this you?
tracked DeepSEA 9.5 ▼ 12.9 — — — — 7 ◒ is this you?
tracked Emporio Armani 9.4 — — — — 7 ◒ is this you?
tracked Mediven 9.4 — — — 5 — ◒ is this you?
tracked Exuma 9.4 — — — — 6 ◒ is this you?
tracked Embrace 9.3 — 7 — — — ◒ is this you?
tracked REI Co-op 9.3 — — — — 6 ◒ is this you?
tracked OXXO 9.3 — — 7 — — ◒ is this you?
tracked Mudo 9.2 — — 6 — — ◒ is this you?
tracked ThirdLove 9.1 ▼ 18.6 — — — — 6 ◒ is this you?
tracked Felina 9.1 — — — 5 — ◒ is this you?
tracked Burberry 9.1 — — — — 6 ◒ is this you?
tracked Sigvaris 9.1 — — — 5 — ◒ is this you?
tracked HANRO 9.0 5 — — — — ◒ is this you?
tracked Rhone 9.0 — — — — 6 ◒ is this you?
tracked SAGAZA 9.0 — — 6 — — ◒ is this you?
tracked SPX 9.0 — — — 4 — ◒ is this you?
tracked Tommy John 9.0 — — — — 6 ◒ is this you?
tracked Bluemint Türkiye 8.8 — — 6 — — ◒ is this you?
tracked Lee 8.8 — — — — 5 ◒ is this you?
tracked Aerie 8.5 — — — — 5 ◒ is this you?
tracked HUGO BOSS 8.5 — — 5 — — ◒ is this you?
tracked LOEWE 8.5 — — — 3 — ◒ is this you?
tracked Reformation 8.5 — — — — 5 ◒ is this you?
tracked Seamark 8.5 ▼ 8.7 — — 5 — — ◒ is this you?
tracked Champion 8.3 — — — 3 — ◒ is this you?
tracked Givenchy SA 8.3 — — — 3 — ◒ is this you?
tracked JACQUEMUS 8.3 — — — 3 — ◒ is this you?
tracked Zalando 8.3 — — 5 — — ◒ is this you?
tracked Orlebar Brown 8.2 — — 5 — — ◒ is this you?
tracked Nautica Türkiye 8.1 — — 5 — — ◒ is this you?
tracked & Other Stories 7.9 — — — — 4 ◒ is this you?
tracked TOTEME 7.9 — — — 3 — ◒ is this you?
tracked Free People 7.4 — — — — 4 ◒ is this you?
Computed from a fixed, personalization-free panel (ChatGPT, Claude, Gemini, Perplexity and Grok) · remeasured once per 13-week cycle · methodology → measured · brand links pending
The measurement

This ranking is only these questions.

The Index is not a vibe: it is a fixed set of shopping questions put to every model. Toggle any question to recompute the ranking above and see who holds up when the question changes.

Tracked questions 45 / 45 active

This study ran in Turkish. English translations are shown in brackets for reference. Results are not reproducible across languages.

Intent and niche tags are how Herm classifies each query. The full question set and per-model transcripts are in the methodology appendix.

Selecting questions recomputes the ranking above. Without JavaScript the table stays ranked on the full question set.

Readiness signals

Visibility is rung one of four.

The Index measures whether AI can find you. Being sellable, relevant, and preferred are the rungs above, where a headline score becomes a full readiness breakdown.

487
brands tracked
45
questions · this sector
5
AI models on the panel
6 wk
of ranking history
The ladder Brand Visibility Live Product Readiness Live Customer Intelligence Early access Offers Live AI Distribution Roadmap
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Questions

How is this ranking measured?

A fixed panel (ChatGPT, Claude, Gemini, Perplexity and Grok) asked innerwear buyers’ real questions on a neutral, personalization-free methodology.

How often does it update?

Once per 13-week cycle. One sector is measured each week across 13 sectors, so this one comes round about once a quarter, published Mondays at 10:00 GMT.

Can a brand pay to rank higher?

No. Paid placement is not available in any market. Rank is computed from model answers on the same fixed question set for every brand.

How do I claim my brand?

Free. Claiming generates your full AI Commerce Readiness Score during onboarding.