Herm for Brands
For shoppers Book a demo Get baseline assessment
Get baseline assessment Book a demo Sign in
For shoppers
The Herm Index · Turkey · Furniture

The furniture brands AI actually recommends in Turkey.

A standing, personalization-free measurement of how AI models answer real shopping questions about furniture brands in Turkey: the same questions, asked the same way. One sector is measured each week, so this one is remeasured once per 13-week cycle. No brand can pay to move up.

Refreshed Sep 25, 2026 290 brands 30 tracked questions Panel: ChatGPT · Claude · Gemini · Perplexity · Grok Edition 2 · September 2026 methodology →
Measured Next refresh One sector is measured each week · every sector once per 13 weeks · published Mondays at 10:00 GMT
Rank is computed from model answers on a fixed panel: the same questions, personalization off, for every brand. Nobody buys their way up the Index.
Index methodology · fairness note
◍ herm · index

Turkey · Furniture

Ranked across all 30 tracked questions showing top 290 of 290 brands · measured · brand links pending
# Brand Score Quarterly GPTCLAGEMPPXGRK Claim
01 İstikbal 96.1 ▼ 0.7 86 75 66 82 97 ◒ is this you?
02 Bellona 94.6 ▲ 0.3 99 77 64 83 86 ◒ is this you?
03 Doğtaş 89.7 ▼ 0.5 79 87 79 84 67 ◒ is this you?
04 Enza Home 79.1 ▲ 23.5 68 49 96 46 52 ◒ is this you?
05 Kelebek 69.7 ▲ 3.0 51 34 71 51 53 ◒ is this you?
06 IKEA 67.2 ▲ 8.5 63 66 54 47 27 ◒ is this you?
tracked Vavrattan 59.9 ▲ 7.2 34 40 9 39 39 ◒ is this you?
tracked GuneyStore 59.4 — — — — 52 ◒ is this you?
tracked Mobilya Vitrini 59.3 — 57 — — — ◒ is this you?
tracked Modelay Mobilya 59.3 69 — — — — ◒ is this you?
tracked Maq Home 59.2 — 56 — — — ◒ is this you?
tracked Özsev Mobilya 59.2 — 56 — — — ◒ is this you?
07 Lazzoni 59.1 ▲ 13.7 22 31 67 39 28 ◒ is this you?
tracked Bernhardt 59.0 ▲ 37.3 — 54 — — — ◒ is this you?
tracked Mobidu 59.0 — — — — 50 ◒ is this you?
tracked Esmer Koltuk 58.9 — 44 — — 52 ◒ is this you?
tracked Garmy 56.4 ▲ 11.0 — 14 — 55 — ◒ is this you?
tracked Timberway 54.0 — 53 — — — ◒ is this you?
tracked Teleteknik Home 53.5 — 55 — 33 — ◒ is this you?
08 Modalife 53.1 ▲ 6.3 37 33 42 28 42 ◒ is this you?
09 Çilek 52.8 ▲ 6.5 42 25 48 28 21 ◒ is this you?
tracked Sette Garden 52.6 ▲ 27.4 — — 62 — — ◒ is this you?
10 Gündoğdu Mobilya 52.2 ▼ 4.1 18 43 23 49 24 ◒ is this you?
11 Vivense 52.1 ▼ 3.7 18 23 52 37 34 ◒ is this you?
12 Yataş 51.5 ▲ 5.4 24 26 50 24 27 ◒ is this you?
tracked Snoc Outdoor Furniture 50.3 — — 59 — — ◒ is this you?
tracked Adore Mobilya 50.0 ▲ 26.1 32 15 45 19 8 ◒ is this you?
tracked İnegöl Dizayn 49.6 — — 23 46 — ◒ is this you?
tracked Erduran Mobilya 48.5 — 59 — 15 6 ◒ is this you?
tracked Weltew Home 48.2 ▲ 24.8 61 — 29 12 34 ◒ is this you?
tracked Mimarzade 47.9 ▲ 22.3 — 44 — 52 — ◒ is this you?
13 Masko 47.8 ▲ 9.0 22 50 28 37 8 ◒ is this you?
14 Mondi 47.5 ▲ 3.8 28 25 38 17 24 ◒ is this you?
tracked Kilim Mobilya 46.8 ▲ 7.7 23 — 15 52 10 ◒ is this you?
tracked Divanev 46.5 ▲ 10.2 30 28 31 24 8 ◒ is this you?
tracked Terazzi 46.4 50 — 35 — — ◒ is this you?
tracked SiteMobilya 46.3 51 — — — 25 ◒ is this you?
15 Saloni Mobilya 46.1 ▲ 36.1 31 10 37 13 28 ◒ is this you?
tracked Seray 45.9 52 — — — — ◒ is this you?
tracked Caracole 45.6 ▲ 30.2 — 42 — — — ◒ is this you?
16 Modoko 45.1 ▲ 0.5 31 35 25 32 8 ◒ is this you?
tracked Mobiliyum AVM 45.1 ▲ 11.4 34 35 20 27 7 ◒ is this you?
tracked Palmera Mobilya 44.4 ▲ 0.0 20 41 — 9 21 ◒ is this you?
tracked Minotti 44.3 ▲ 18.9 63 — 49 9 9 ◒ is this you?
tracked Leta Contract 43.8 — — — — 37 ◒ is this you?
tracked Medusa Home 43.7 ▼ 10.7 — 37 32 28 10 ◒ is this you?
tracked Belderia 43.3 — — — — 37 ◒ is this you?
17 Koçtaş 43.2 ▼ 12.0 22 22 17 33 17 ◒ is this you?
18 Koleksiyon 43.0 8 23 29 25 16 ◒ is this you?
tracked Sivriler Mobilya 42.9 — 42 — 27 — ◒ is this you?
tracked Doğrucan Mobilya 42.9 ▼ 16.1 17 42 — 25 — ◒ is this you?
tracked B&B Italia 42.6 ▲ 13.4 41 4 21 9 16 ◒ is this you?
tracked V Mobilya 42.5 — 39 — 52 — ◒ is this you?
tracked Sandalie 41.6 ▲ 12.1 38 — — 39 8 ◒ is this you?
tracked Enwood 41.5 — 41 — — — ◒ is this you?
tracked Velura Home 41.1 21 44 — 7 13 ◒ is this you?
tracked Erinöz 41.1 ▲ 8.7 — — 69 27 — ◒ is this you?
tracked Normod 40.6 ▼ 7.9 61 — 28 — — ◒ is this you?
tracked Tilia 40.3 ▲ 4.6 23 14 17 23 13 ◒ is this you?
19 Alfemo 39.9 ▲ 11.9 16 14 26 24 12 ◒ is this you?
tracked Evgör 39.8 ▲ 10.9 — 42 — 21 — ◒ is this you?
20 Trendyol 39.5 ▼ 15.1 — 18 17 26 37 ◒ is this you?
21 Loda 39.3 ▲ 1.6 23 13 19 23 10 ◒ is this you?
tracked Almila Mobilya 39.0 ▼ 5.7 — 14 35 11 17 ◒ is this you?
tracked Tepe Home 38.5 ▲ 13.7 9 12 27 7 6 ◒ is this you?
tracked MobilyaMis 38.2 — — — 38 9 ◒ is this you?
tracked Savenis 38.1 ▼ 3.0 — 34 14 24 6 ◒ is this you?
tracked Rolivs 37.6 ▲ 10.3 — 43 — — 9 ◒ is this you?
tracked Casa Mobilya 37.5 7 9 27 10 6 ◒ is this you?
tracked Keter 37.0 48 — — — 6 ◒ is this you?
22 Mudo Concept 36.9 12 15 35 — 7 ◒ is this you?
tracked Alsaray Mobilya 36.9 41 — — — — ◒ is this you?
tracked Nurus 36.5 ▲ 29.2 22 15 10 13 12 ◒ is this you?
tracked Erol Mobilya 36.1 — — 23 52 20 ◒ is this you?
tracked Rabi 36.1 ▼ 6.9 12 — — 32 — ◒ is this you?
tracked Poltrona Frau 35.4 ▲ 12.2 12 5 20 8 13 ◒ is this you?
tracked Rani Mobilya 35.2 ▲ 19.4 — — 39 — 5 ◒ is this you?
tracked Tawe 35.1 ▲ 8.9 — 30 — 18 — ◒ is this you?
tracked CaddeYıldız 35.0 ▼ 8.0 — 39 26 11 13 ◒ is this you?
tracked Siesta Exclusive 34.6 — — 40 — — ◒ is this you?
tracked Yakan Aydınlatma 34.6 — — — 31 — ◒ is this you?
tracked Lider Vip 34.5 ▼ 15.2 — 14 9 20 11 ◒ is this you?
tracked Formet Home 34.3 38 — — — — ◒ is this you?
tracked Vieno 34.0 ▲ 21.5 — 28 — — 23 ◒ is this you?
tracked Roche Bobois 33.5 ▼ 1.1 10 7 14 12 6 ◒ is this you?
tracked Lider 33.3 — 42 — — 12 ◒ is this you?
tracked Ergül 33.3 ▼ 11.7 — 20 44 9 12 ◒ is this you?
tracked Fendi Casa 33.2 ▲ 10.5 9 — 37 8 10 ◒ is this you?
23 Hepsiburada 33.2 ▼ 7.5 — 19 13 12 27 ◒ is this you?
tracked Balkoni 32.8 34 — — 21 — ◒ is this you?
tracked Novussi 32.7 — — 37 17 — ◒ is this you?
tracked Mudo 32.6 ▼ 2.5 10 27 — 10 — ◒ is this you?
tracked Güler Koltuk Döşeme 32.5 — — — — 27 ◒ is this you?
tracked Gözde Bambu 32.5 ▼ 6.6 — 54 13 14 6 ◒ is this you?
tracked Evdemo 32.3 ▲ 10.1 23 — 10 10 13 ◒ is this you?
tracked Rattankara 32.3 35 — — — — ◒ is this you?
tracked Walmood 32.3 — 30 — — — ◒ is this you?
tracked Monalin Home Garden 32.2 20 25 — 6 — ◒ is this you?
tracked Tommy Hilfiger 32.2 — — — 27 — ◒ is this you?
tracked SevKur Mobilya 32.1 — 32 — 6 — ◒ is this you?
tracked Dore Çorap 32.1 — 28 — — — ◒ is this you?
tracked NDesign 32.0 ▲ 6.5 9 — 25 16 7 ◒ is this you?
tracked Arion Kids 31.9 17 54 — 9 — ◒ is this you?
tracked Bidesenal 31.6 ▼ 9.6 — 18 7 — 19 ◒ is this you?
tracked Belusso 31.4 ▼ 14.8 — 18 11 18 11 ◒ is this you?
tracked Bintaş Mobilya 31.1 23 18 — 15 — ◒ is this you?
tracked Setay 31.0 ▲ 0.1 14 14 8 13 — ◒ is this you?
tracked Poliform 30.9 ▲ 12.5 27 — 18 9 8 ◒ is this you?
tracked Eymense 30.5 ▲ 0.6 — 19 — 25 14 ◒ is this you?
tracked Caploonba 30.3 ▲ 19.3 10 — 32 — — ◒ is this you?
tracked Meya Dekor 29.8 — 54 — 10 — ◒ is this you?
tracked Malgır Mobilya 29.3 31 — — — — ◒ is this you?
tracked Vitello 29.3 — — 32 — — ◒ is this you?
tracked Ethan Allen 28.6 — 26 — — 5 ◒ is this you?
tracked B&T Design 28.6 — 14 5 5 10 ◒ is this you?
tracked Bambuda Garden 28.5 ▲ 7.1 — 28 9 — 6 ◒ is this you?
tracked BayKoç 28.5 ▼ 9.2 — 29 — 13 6 ◒ is this you?
tracked Buka Sofa 28.3 — — 31 — — ◒ is this you?
tracked Tu Tienda 28.2 ▼ 9.5 14 — — 19 7 ◒ is this you?
tracked Macitler Mobilya 28.2 ▼ 4.7 — 13 13 9 5 ◒ is this you?
tracked Mobilya Bazarı 28.0 35 — — — 14 ◒ is this you?
tracked Tamev 27.9 14 28 — 5 — ◒ is this you?
tracked Hamm 27.6 — — 35 — — ◒ is this you?
tracked Fermina 27.1 — 54 — — 12 ◒ is this you?
tracked Zebrano 27.0 ▼ 3.6 — 6 10 9 8 ◒ is this you?
tracked Bahex 26.9 ▼ 9.1 — 9 11 — 16 ◒ is this you?
tracked Loya Garden 26.8 — — — — 22 ◒ is this you?
tracked Bamboo World 26.5 25 — — 11 — ◒ is this you?
tracked Newjoy 26.4 26 — — — 8 ◒ is this you?
tracked Occo Home 26.3 ▼ 4.6 — 20 — 18 — ◒ is this you?
tracked Homeset 26.2 — — — — 22 ◒ is this you?
tracked Dedon 26.0 ▲ 5.8 — 24 — — 3 ◒ is this you?
tracked Bauhaus 25.9 ▲ 11.4 34 — 9 — 3 ◒ is this you?
tracked Puhu Aksesuar 25.8 ▲ 16.6 — 28 — 8 4 ◒ is this you?
tracked Konfor Mobilya 25.7 23 — 10 6 — ◒ is this you?
tracked Flexform 25.6 18 — 15 — 5 ◒ is this you?
tracked Emdief Home 25.6 — 25 — — — ◒ is this you?
tracked MODESA 25.3 — 19 — 18 7 ◒ is this you?
tracked Özbay Mobilya 25.2 12 — — 15 6 ◒ is this you?
tracked Evmila 25.1 — — — — 20 ◒ is this you?
tracked İpek Mobilya 25.1 14 — — 11 8 ◒ is this you?
tracked Bentley Home 25.0 6 — 22 — 5 ◒ is this you?
tracked Fırat Mobilya 24.9 — 24 — — 5 ◒ is this you?
tracked Fatih Kıral 24.8 ▼ 21.2 — 6 18 — 8 ◒ is this you?
tracked Hermhaus 24.2 ▼ 5.1 — 21 — 11 — ◒ is this you?
tracked Molteni&C 23.9 15 — 6 — 7 ◒ is this you?
tracked Fuga Mobilya 23.7 — 11 24 — — ◒ is this you?
tracked Akvaryum Mobilyacılar Çarşısı 23.4 — 22 — — — ◒ is this you?
tracked Nill's 23.4 ▲ 10.4 — 14 — 8 6 ◒ is this you?
tracked Cassina 23.3 ▲ 5.4 12 — 10 — 9 ◒ is this you?
tracked Koçaklar Mobilya 23.3 — — — — 19 ◒ is this you?
tracked Mobelinegöl 23.3 — — — 20 — ◒ is this you?
tracked Armani/Casa 23.2 8 — 17 — 5 ◒ is this you?
tracked Bambum 23.2 — — 24 — — ◒ is this you?
tracked Giorgetti 23.1 12 — 12 — 5 ◒ is this you?
tracked Limon Koltuk 23.1 ▼ 13.8 — — — — 17 ◒ is this you?
tracked Napoly Design 23.1 — 19 — — — ◒ is this you?
tracked Letgo 23.0 — — 12 8 6 ◒ is this you?
tracked EVAÇ 22.9 — — — 18 11 ◒ is this you?
tracked İnebella 22.6 ▼ 4.9 17 — 12 — 5 ◒ is this you?
tracked Room & Board 22.4 — 19 — — 5 ◒ is this you?
tracked Bofigo 22.4 ▲ 5.5 — — 25 — — ◒ is this you?
tracked Mandella 21.9 — — 10 17 — ◒ is this you?
tracked Versace Home 21.8 4 — 14 — 5 ◒ is this you?
tracked Drs Hürarslan 21.8 22 — — — — ◒ is this you?
tracked Ligne Roset 21.7 ▲ 2.9 9 12 — — 6 ◒ is this you?
tracked Elano Luxury 21.7 ▼ 22.6 — 9 5 11 — ◒ is this you?
tracked Ethimo 21.5 ▲ 1.8 — 18 — — 2 ◒ is this you?
tracked Natuzzi 21.4 ▼ 11.4 — 7 9 12 — ◒ is this you?
tracked Rehome 21.3 ▼ 22.2 — — 5 6 8 ◒ is this you?
tracked Bosart 21.3 — — — 8 15 ◒ is this you?
tracked Hermès Maison 21.3 — — — — 17 ◒ is this you?
tracked JYSK 21.1 ▲ 3.7 — — 23 — 4 ◒ is this you?
tracked Krea 20.9 ▼ 21.5 — 17 — — 10 ◒ is this you?
tracked HekaHome 20.8 ▼ 4.0 17 — — — 13 ◒ is this you?
tracked Bahçeci 20.8 14 — — — 11 ◒ is this you?
tracked Barlo Garden 20.5 — — — — 16 ◒ is this you?
tracked Annapark 20.5 — 18 — — — ◒ is this you?
tracked Gabba Koltuk 20.3 ▲ 12.2 — — — — 15 ◒ is this you?
tracked Limni Home 20.3 — — — — 15 ◒ is this you?
tracked Lina Mobilya 20.3 — — — 17 — ◒ is this you?
tracked Trafton 20.3 — 20 — — — ◒ is this you?
tracked Minar Mobilya 20.3 ▼ 6.8 — — 17 — 9 ◒ is this you?
tracked Mobilyam İnegölden 19.9 ▲ 0.5 — — 12 14 — ◒ is this you?
tracked Herman Miller 19.8 ▼ 0.9 — — 6 7 5 ◒ is this you?
tracked İder Mobilya 19.6 — 14 16 — — ◒ is this you?
tracked Tuna Botoso 19.4 ▲ 6.1 — — — 11 8 ◒ is this you?
tracked Nardi 19.4 16 — — — 5 ◒ is this you?
tracked Cezbe Mobilya 19.3 — 14 — 6 — ◒ is this you?
tracked Relax Mobilya 19.3 — — — 15 10 ◒ is this you?
tracked Engince 19.2 ▼ 11.9 — — — 13 9 ◒ is this you?
tracked İnegöl Mobilya 19.1 — 15 — 9 — ◒ is this you?
tracked Kocadağlar Mobilya 19.0 — — — — 15 ◒ is this you?
tracked Luxury Line Mobilya 18.9 ▼ 18.2 5 — 5 4 — ◒ is this you?
tracked Troya Garden 18.8 — — — — 14 ◒ is this you?
tracked Mobilya Diyarı 18.7 — — — — 16 ◒ is this you?
tracked Irmaklar Bahcce 18.6 ▲ 2.9 17 — — — — ◒ is this you?
tracked Meya 18.6 ▼ 9.1 17 — — — — ◒ is this you?
tracked Aydınev 18.5 — — — — 14 ◒ is this you?
tracked Evidea 18.4 ▲ 7.9 — — 22 — — ◒ is this you?
tracked N11 18.3 — — — 9 9 ◒ is this you?
tracked Divona Home 18.1 ▼ 8.6 14 — — — 7 ◒ is this you?
tracked Visionnaire 17.9 9 — 13 — — ◒ is this you?
tracked Sancar Life 17.9 12 — — — 7 ◒ is this you?
tracked Sahibinden 17.8 — — 14 — 6 ◒ is this you?
tracked CLK Garden 17.6 ▼ 8.1 — 12 — — 8 ◒ is this you?
tracked Mobilyamevime 17.6 ▼ 38.7 — — — 16 — ◒ is this you?
tracked Vanessa Mobilya 17.4 — — 19 — — ◒ is this you?
tracked Varalli 17.2 ▼ 31.9 — 6 — — 11 ◒ is this you?
tracked Uğurlu Bambu 17.1 ▲ 8.1 — 19 — — 5 ◒ is this you?
tracked Autoban 17.1 — 13 — — 6 ◒ is this you?
tracked Bassi 16.9 ▼ 5.6 — 10 — 10 — ◒ is this you?
tracked Pierre Cardin 16.6 ▼ 3.9 — 11 — 7 — ◒ is this you?
tracked Çel-Mo Mobilya 16.3 — — — — 12 ◒ is this you?
tracked Sella Arte 16.3 ▼ 6.2 — 9 — 10 — ◒ is this you?
tracked İmotim 15.9 ▼ 8.8 — — 9 — 6 ◒ is this you?
tracked BUGATTI 15.9 — — 14 — — ◒ is this you?
tracked Elve Mobilya 15.9 ▼ 0.5 — — 14 — — ◒ is this you?
tracked Ethnicraft 15.9 ▲ 1.6 — 12 — — — ◒ is this you?
tracked Arhaus 15.6 — 16 — — — ◒ is this you?
tracked Sümerler 15.4 — — — 13 — ◒ is this you?
tracked Wobilimo 15.4 9 — — — 5 ◒ is this you?
tracked Montel 15.4 ▲ 3.5 — — — 6 7 ◒ is this you?
tracked Klas Bambu 15.3 ▲ 1.3 — — — 9 5 ◒ is this you?
tracked Doqu Home 15.3 ▼ 5.4 — — — — 10 ◒ is this you?
tracked BoConcept 15.2 — — 9 6 — ◒ is this you?
tracked Asortie 15.1 — — 7 — 7 ◒ is this you?
tracked Boca do Lobo 14.9 ▼ 4.6 — — 9 — 5 ◒ is this you?
tracked Gala Mobilya 14.9 — — 14 — — ◒ is this you?
tracked ByKepi 14.9 ▼ 0.6 — — — 6 6 ◒ is this you?
tracked QHome 14.7 ▲ 4.8 — — — 7 5 ◒ is this you?
tracked Rozegardenbambu 14.5 — — — 7 4 ◒ is this you?
tracked Creatizm Home 14.5 ▼ 9.9 — 13 — — — ◒ is this you?
tracked Macera Mobilya 14.5 — — — — 10 ◒ is this you?
tracked Edra 14.4 7 — — — 3 ◒ is this you?
tracked Dorya 14.4 6 — — 6 — ◒ is this you?
tracked Dizayn Bambu 14.4 ▼ 4.9 — — 6 — 5 ◒ is this you?
tracked Baxter 14.2 13 — — — — ◒ is this you?
tracked Hjort Knudsen 14.1 — 10 — — — ◒ is this you?
tracked Vitra 14.0 6 — — — 3 ◒ is this you?
tracked Bismot 14.0 13 — — — — ◒ is this you?
tracked Riva Bahçe 13.9 — — — — 9 ◒ is this you?
tracked Land 13.8 ▲ 6.0 — — — — 10 ◒ is this you?
tracked Altay 13.8 — — — — 10 ◒ is this you?
tracked BizceAVM 13.6 — — — 11 — ◒ is this you?
tracked Sunbrella 13.6 — — — — 9 ◒ is this you?
tracked Kettal 13.6 ▼ 5.6 — 11 — — — ◒ is this you?
tracked Bassett 13.5 — 14 — — — ◒ is this you?
tracked Gülsoy Home 13.4 — — — — 10 ◒ is this you?
tracked Doressa 13.4 ▼ 9.1 — — — 10 — ◒ is this you?
tracked Mesa Mobilya 13.4 — — — — 9 ◒ is this you?
tracked Divanse Mobilya 13.2 — — — — 9 ◒ is this you?
tracked Ralph Lauren 13.1 ▲ 0.1 — 10 — — — ◒ is this you?
tracked Vanish 12.8 — — — — 8 ◒ is this you?
tracked VIEV Mobilya 12.8 10 — — — — ◒ is this you?
tracked YuruDesign 12.8 ▼ 16.2 — — — 8 — ◒ is this you?
tracked Lupo Home 12.3 — — — — 8 ◒ is this you?
tracked Yucca Concept 12.3 — — — — 8 ◒ is this you?
tracked West Elm 12.3 — 13 — — — ◒ is this you?
tracked Lajivert 12.1 ▼ 12.9 — — — — 7 ◒ is this you?
tracked Magis 12.1 ▼ 1.1 — 9 — — — ◒ is this you?
tracked N Mobilya 12.1 — — — 9 — ◒ is this you?
tracked Bambi 11.8 9 — — — — ◒ is this you?
tracked Bubu Home 11.8 ▼ 14.5 — — — 7 — ◒ is this you?
tracked Dolap 11.8 — — 9 — — ◒ is this you?
tracked Ezgi Bambu 11.8 — — 9 — — ◒ is this you?
tracked Stella 11.8 ▼ 20.4 — — 9 — — ◒ is this you?
tracked Rustic Garden 11.8 — — — — 8 ◒ is this you?
tracked EDSY Home 11.8 — — — — 8 ◒ is this you?
tracked Barış Ahşap 11.7 — — — 9 — ◒ is this you?
tracked Beymen Home 11.7 — 11 — — — ◒ is this you?
tracked Madame Garden 11.6 — — — 8 — ◒ is this you?
tracked Akakçe 11.2 ▼ 27.1 — — — — 10 ◒ is this you?
tracked Koç Koltuk 11.0 ▼ 17.6 — — — — 7 ◒ is this you?
tracked Cimri 10.7 — — — — 7 ◒ is this you?
tracked İnegöl Mobilya Vadi 10.5 — — 7 — — ◒ is this you?
tracked Meridiani 10.5 ▼ 2.4 — 6 — — — ◒ is this you?
tracked Christopher Guy 10.4 ▼ 4.1 — — 9 — — ◒ is this you?
tracked Köksallar 10.4 — — — — 6 ◒ is this you?
tracked Arnetti 10.0 ▼ 18.2 — — — — 5 ◒ is this you?
tracked Enne 9.5 ▼ 9.3 — — — 7 — ◒ is this you?
tracked Steelcase 9.4 — — — 6 — ◒ is this you?
tracked D Home 9.3 — 5 — — — ◒ is this you?
tracked Botanik Bambu 9.0 — — — — 5 ◒ is this you?
tracked Bottega Veneta 8.9 5 — — — — ◒ is this you?
tracked Kumsmall AVM 8.8 — — 6 — — ◒ is this you?
tracked Amazon 8.5 ▲ 0.2 — — 5 — — ◒ is this you?
tracked Bulgari 8.5 5 — — — — ◒ is this you?
tracked Veranda Bambu 7.9 ▼ 1.7 — — — — 3 ◒ is this you?
tracked Norde 7.8 ▼ 2.5 — — — 3 — ◒ is this you?
Computed from a fixed, personalization-free panel (ChatGPT, Claude, Gemini, Perplexity and Grok) · remeasured once per 13-week cycle · methodology → measured · brand links pending
The measurement

This ranking is only these questions.

The Index is not a vibe: it is a fixed set of shopping questions put to every model. Toggle any question to recompute the ranking above and see who holds up when the question changes.

Tracked questions 30 / 30 active

This study ran in Turkish. English translations are shown in brackets for reference. Results are not reproducible across languages.

Intent and niche tags are how Herm classifies each query. The full question set and per-model transcripts are in the methodology appendix.

Selecting questions recomputes the ranking above. Without JavaScript the table stays ranked on the full question set.

Readiness signals

Visibility is rung one of four.

The Index measures whether AI can find you. Being sellable, relevant, and preferred are the rungs above, where a headline score becomes a full readiness breakdown.

290
brands tracked
30
questions · this sector
5
AI models on the panel
6 wk
of ranking history
The ladder Brand Visibility Live Product Readiness Live Customer Intelligence Early access Offers Live AI Distribution Roadmap
◒ Is one of these brands yours?

Claim your brand and see the full breakdown.

The ranking is public. The working behind it is yours for free: every response and every citation, across every sector you are tracked in.

Claim your brand →
Not ready to claim?

Get the Turkey furniture movers each time the sector is remeasured: who rose, who fell, one methodology note.

Questions

How is this ranking measured?

A fixed panel (ChatGPT, Claude, Gemini, Perplexity and Grok) asked furniture buyers’ real questions on a neutral, personalization-free methodology.

How often does it update?

Once per 13-week cycle. One sector is measured each week across 13 sectors, so this one comes round about once a quarter, published Mondays at 10:00 GMT.

Can a brand pay to rank higher?

No. Paid placement is not available in any market. Rank is computed from model answers on the same fixed question set for every brand.

How do I claim my brand?

Free. Claiming generates your full AI Commerce Readiness Score during onboarding.