ZOE

Yes! Through Herm.io, you can unlock personalized ZOE deals and exclusive rewards based on your shopping profile. Instead of the same generic discounts everyone gets, your profile shows ZOE that you're a valuable shopper — and they respond with better offers. Sign up for free to see what exclusive rewards are available for you.

ZOE offers products across the following categories: Health & Beauty, Apps & Subscriptions, Health & Wellness, AI & Learning Tools, Podcasts, Fitness & Wellness Services, Vitamins & Supplements. Browse their full range on their official website or explore exclusive offers for ZOE products on Herm.io.

You can reach ZOE through their official website at https://joinzoe.com for support options.

Sign up for free on Herm.io, connect your shopping history, and follow ZOE. Your shopping profile helps ZOE see you're a valuable customer, unlocking personalized discounts, store credit, and exclusive merchandise. The more you engage and prove your loyalty, the better your rewards become.

ZOE is a premium-priced service with the gut health test and app membership starting at £2.30 per day (approximately £70/month). Members report improvements in digestion, energy, and overall health within weeks. The value depends on your commitment to personalized nutrition and whether you're willing to invest in science-backed gut health testing and ongoing food guidance.

ZOE focuses specifically on gut microbiome testing with ongoing app-based food scoring and coaching, while Viome offers broader health testing including oral and cellular health. Thorne provides supplements and some testing but less emphasis on daily food tracking. ZOE's strength is its continuous support through the app and large-scale nutrition research, whereas competitors may offer one-time testing with supplement recommendations.

While ZOE is not primarily marketed as a weight loss program, many members report weight loss as a side effect of improving gut health and following personalized nutrition recommendations. The program focuses on overall metabolic health, better digestion, and teaching sustainable eating habits rather than calorie restriction. Weight changes vary individually based on starting health and adherence to recommendations.

ZOE is available in both the United Kingdom and United States. The website allows users to select their country, indicating they ship to both markets. Specific delivery timelines for the at-home test kit are not publicly specified on their website, though members typically begin with the test kit before accessing the full app experience.

ZOE differs fundamentally by using your actual gut microbiome test results to provide personalized food scores, rather than generic calorie counting or psychology-based coaching. MyFitnessPal tracks calories and macros, Noom focuses on behavioral change, while ZOE uses biological data to tell you how specific foods affect your body. ZOE is significantly more expensive but offers personalized recommendations based on your unique microbiome composition.

After completing the at-home gut microbiome test and mailing it back, ZOE typically processes results within 2-3 weeks, after which you receive your personalized food scores and can begin using the app. The testing process itself involves collecting samples over several days according to the kit instructions.

ZOE's Daily30+ is a gut health supplement containing 30+ plant-based ingredients designed to support microbiome diversity and digestive health. The formula is based on ZOE's nutrition research showing that greater plant diversity benefits gut bacteria and overall health.

Many ZOE members use the program to manage digestive conditions like IBS, bloating, and other gut-related symptoms by identifying which foods work best for their microbiome. However, ZOE is not a medical treatment and those with diagnosed conditions should consult their healthcare provider before starting the program.

Yes, ZOE operates on a membership model where ongoing access to the app, personalized food scoring, and updated recommendations requires continued subscription after the initial test. The membership provides continuous support, recipe ideas, and coaching rather than a one-time report.

ZOE is founded by scientists from King's College London, Harvard, and Massachusetts General Hospital, and has published peer-reviewed research including the PREDICT studies involving thousands of participants. The company's approach is grounded in microbiome science and ongoing nutrition research, distinguishing it from trend-based wellness programs.